Hybrid/Remote working

 

Featured Paid Media Marketing Manager – Online Programme Management

 

Competitive + bonus + benefits

Our client, one of the world’s largest education services companies, is recruiting for a Paid Media Marketing Manager to join its dynamic and friendly Marketing team. This is a fantastic opportunity for an experienced paid media expert to join the performance driven team in this hands-on role to contribute to the business’ annual growth.

Industry  Online Program Management

Function  

Duration  Full Time

Type  Permanent

Start Date  ASAP

 

Key responsibilities

  • Lead on the overall performance of all paid media activities, as well as the performance of, and relationship with, the media agencies.
  • Analyse market and performance data to identify key trends, under performance and opportunities
  • Lead on new programme demand forecasting to feed into “go / no-go” product launch decisions
  • Work with Partnership Marketing Managers on annual strategy and periodic campaign planning, to ensure the maximisation of ROI on paid media activities
  • Work with Senior Marketing Managers to identify cross-partnership optimisation opportunities
  • Ensure performance optimisation process is effective and adhered to by Partnership Marketing Managers and media agencies
  • Create a test and learn framework to explore new tactics and opportunities to improve return on investment
  • Work with the Web and SEO team to improve lead generation conversion rate
  • Lead on paid media reporting infrastructure development, dashboards and data feeds set up
  • When necessary, hold learning and sharing sessions with internal stakeholders to keep the team up to date with overall performance and best practice.

Successful candidates will be proactive and result-driven and experts in developing and executing successful multi-channel paid media advertising strategies. Proven experience in delivering paid digital advertising campaigns is essential. A highly analytical mind with strong commercial acumen and excellent stakeholder management skills would excel in this role. Experience with Google Analytics and any other performance reporting platform/software is essential. Highly organised and solutions-oriented candidates will fit in well within this innovative and successful team.

You will be rewarded with a competitive salary + bonus + benefits.

How to Apply

To apply for this position, click on the Apply Now button below or send your CV to enquiries@telferpartners.com quoting the reference TP 776.

For an initial, confidential discussion please call us on +44(0)1223632510.

Early applications are preferred.

Referral Scheme – Telfer Partners offer a referral reward if we fill this vacancy with someone you recommend. You can send us contact details of anyone you would like to recommend to enquiries@telferpartners.com.

 

Featured Paid Media Marketing Manager – Online Programme Management

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