Hybrid, Bath
Commissioning Editor – Books
Competitive salary + benefits + bonus
London office hybrid (20% office based)
Exclusive, Featured Senior Marketing Manager – OA Journals
Competitive salary + benefits + bonus
Our client, an esteemed academic publisher is looking for an experienced Senior Marketing Manager on a 12 month fixed term maternity cover contract. This role is responsible for driving customer-centric strategies that drive article submissions, elevate brand presence and boost revenue across the open access portfolio. The role will involve strategic planning, meticulous analysis of data and innovative campaign execution while fostering a culture of collaboration and customer focus.
Industry Academic Publishing Journal Publishing Open Access Research Scholarly Publishing
Function Academic Publishing Journal Publishing Marketing Open Access
Duration 12 Month FTC
Type Full Time
Start Date ASAP
Senior Marketing Manager: Key responsibilities
- Manage the marketing and strategic development of the open access journal portfolio at discipline and product level, including devising and implementing strategic marketing plans that are based on the priority level of the journal
- Play an active role in fostering a customer-focused culture within the team and use a variety of marketing channels (such as email, social media, print and digital advertising, and academic conferences) to reach our customers at multiple touchpoints during the customer experience
- Devise new digital marketing strategies to drive manuscript submissions and usage to support our department goals
- Collaborate with key stakeholders from across the business to maintain cross department relationships and facilitate effective projects and processes
- Prepare and manage annual budgets for assigned products
- Collaborate with the Marketing communications team on the development of journeys
- Present quarterly marketing plans and analysis to stakeholders, seek to obtain buy-in and support from Editorial colleagues in the execution of campaigns
- Devise competitor and market analysis to support marketing strategies
- If applicable to the role, act as the marketing manager lead for cross-functional project.
Senior Marketing Manager: Skills/experience
- Experienced in creating and delivering proven revenue generating campaigns in a B2C setting.
- Knowledgeable in academic publishing, preferably open access journal publishing.
- A strategic thinker with experience of analysing data to inform marketing activities.
- An effective communicator, both verbal and written, including delivering presentations and writing compelling copy.
- Experienced in project management, with the ability to work independently and as part of a team within tight time pressures.
- Solutions-focused when faced with challenges, with the ability to think critically.
A competitive salary, bonus, and benefits package is offered.
How to apply
To apply for this position, click on the Apply Now button below or send your CV to enquiries@telferpartners.com quoting the reference TP 886. For an initial, confidential discussion please call us on +44(0)1223632510 or Contact us using our online form.
Early applications are preferred.
Referral Scheme – Telfer Partners offer a referral reward if we fill this vacancy with someone you recommend. You can send us contact details of anyone you would like to recommend to enquiries@telferpartners.com.
Equality Policy – Telfer Partners is committed to upholding a professional and impartial recruitment process. Our Equal Opportunities policy ensures that all job applicants and employees are treated fairly and equally, regardless of their gender, sexual orientation, marital status, race, nationality, religion, age, disability, or union membership status.
