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Exclusive, Featured Senior Marketing Manager – OA Journals

£47 – £49k salary + benefits + bonus

Senior Marketing Manager role available at an esteemed academic publisher to drive customer-centric strategies that drive article submissions and elevate brand presence and boost revenue across the open access portfolio. The role will involve strategic planning, meticulous analysis of data and innovative campaign execution while fostering a culture of collaboration and customer focus.

Industry Academic Publishing Journal Publishing Open Access

Function Academic Publishing Marketing Open Access

Duration Full Time

Type Permanent

Start Date ASAP

Senior Marketing Manager: Key responsibilities

Manage the marketing and strategic development of the open access journal portfolio at discipline and product level, including devising and implementing strategic marketing plans that are based on the priority level of the journal
Play an active role in fostering a customer-focused culture within the team and use a variety of marketing channels (such as email, social media, print and digital advertising, and academic conferences) to reach our customers at multiple touchpoints during the customer experience
Devise new digital marketing strategies to drive manuscript submissions and usage to support our department goals
Collaborate with key stakeholders from across the business to maintain cross department relationships and facilitate effective projects and processes
Prepare and manage annual budgets for assigned products
Collaborate with the Marketing communications team on the development of journeys
Present quarterly marketing plans and analysis to stakeholders, seek to obtain buy-in and support from Editorial colleagues in the execution of campaigns
Devise competitor and market analysis to support marketing strategies
If applicable to the role, act as the marketing manager lead for cross-functional project.

Senior Marketing Manager: Skills/experience

Experienced in creating and delivering proven revenue generating campaigns in a B2C setting
Knowledgeable in academic publishing, preferably open access journal publishing
A strategic thinker with experience of analysing data to inform marketing activities
An effective communicator, both verbal and written, including delivering presentations and writing compelling copy
Experienced in project management, with the ability to work independently and as part of a team within tight time pressures
Solutions-focused when faced with challenges, with the ability to think critically.

A £47, 000 – £49, 000 salary, bonus, and benefits package is offered.

How to apply

To apply for this position, click on the Apply Now button below or send your CV to enquiries@telferpartners.com quoting the reference TP 880.

For an initial, confidential discussion please call us on +44(0)1223632510 or contact us using our online form.

Early applications are preferred.

Referral Scheme – Telfer Partners offer a referral reward if we fill this vacancy with someone you recommend. You can send us contact details of anyone you would like to recommend to enquiries@telferpartners.com.

Equality Policy – Telfer Partners is committed to upholding a professional and impartial recruitment process. Our Equal Opportunities policy ensures that all job applicants and employees are treated fairly and equally, regardless of their gender, sexual orientation, marital status, race, nationality, religion, age, disability, or union membership status.

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